By joining forces with Petzl (http://en.petzl.com/petzl/Accueil), the RRGCC’s Rocktoberfest fundraiser and climber’s festival, raised over $32,000 towards the purchase of the Pendergrass-Murray Recreational Preserve (PMRP). The event’s fundraising power was bolstered by a $10,000 matching grant from the Petzl Foundation, providing an added incentive for the nearly 1,000 climbers who attended the event to pitch in for climbing and recreation access in the Red River Gorge area. In the end this level of fundraising not only secured the Coalition’s 2008 PMRP mortgage payment of $29,400, but also gave a head start on the 2009 payment. Mortgage payments for the PMRP property must be made every July through 2013 before the RRGCC will own the land outright.
This unprecedented event and level of fundraising by climbers to preserve access made national headlines. This year’s Rocktoberfest’s philanthropy efforts piqued the interest of NPR’s “It’s Only A Game” radio program and a segment covering the event was featured on the nationally broadcast radio program on October 27th (http://www.onlyagame.org/shows/2007/10/20071027.asp). Globally, the event generated buzz on 8a (http://www.8a.nu,) a widely trafficked sport-climbing website that spotlights the Red River Gorge as one of the top ten climbing destinations in the world.
The Petzl RocTrip, now in its sixth year, has proven successful in bringing the international climbing community together in celebration of the sport, from New York’s Shawangunks, Squamish, British Columbia, Kalymnos, Greece, and Millau in the south of France. Over 35 high profile sponsored climbing athletes including Chris Sharma, Emily Harrington, Tony Lamiche and local prodigy Katie Brown attended this year’s RocTrip. Open to climbers of all ability levels, the 2007 Petzl RocTrip / Rocktoberfest engaged climbers in a festival of competitions, clinics, and celebration while raising funds and awareness for access issues locally and nationally. “We owe the success of this event to the local community – the volunteers, the RRGCC Board, area businesses, and the one thousand plus people who came out and put dollars down in support of the Pendergrass-Murray Preserve,” said John Evans, Marketing Director for Petzl North America. “I highly recommend other outdoor companies include this outstanding grass-roots event in their outreach programs for 2008. I guarantee Petzl will be back to support this great cause.”
The RRGCC sincerely thanks all of the sponsors of Rocktoberfest 2007, which in addition to Petzl included: Miguel’s Pizza, Prana, Avery Brewing Company, Keen Footwear, La Sportiva, Rock and Ice Magazine, Red River Outdoors, Sterling Ropes, Smart Wool, Solid Rock Climbers for Christ, Paradox Sports, Five Ten, Red Bull, The Warrior’s Way, RockQuest Climbing Center and The Access Fund.